Rich Media
Leverage the industry’s most innovative and award-winning Yahoo! rich media solutions on one of the most widely trusted digital canvases.
Yahoo! rich media solutions amplify your creative strategies to drive results.
Cutting-Edge Formats for Brand and Performance Ad Campaigns
Yahoo! offers the most innovative, artistic, and trusted digital advertising canvas in the industry. A wide range of rich-media formats -- including streaming, expanding, floating, surveying, and wrapping units -- can turn your creative concepts into attention-grabbing product showcases for targeting high-volume, qualified audiences.
Check out some of our Rich Media creative examples.
Industry Recognition for Yahoo! Rich Media:
2013 IAB Video Rising Star Award with Innovid for the new Video Extender format
2012 IAB Mobile Rising Star Award
Two IAB 2012 Service Excellence Awards
Results show that premium and innovative creative formats perform better on Yahoo!. In a recent study, the Billboard & Sidekick formats on Yahoo! performed 3X above the competitive group publishing set!*
(*Rising Stars vs. Standard IAB Study, IAB, August 2012)
Measurable Results
Yahoo! enables advertisers to benefit from deep reporting that goes way beyond the click. Track mouse-over interactions, poll results, average number of panel interactions, time spent watching video, and much more. If you design it, Yahoo! can track it.
Yahoo! can help you be as creative online as you are offline. Contact us or your Yahoo! Account Representative today to learn more.
