Melissa Rivers is one of the hardest working people in Hollywood. Not only is she Executive Producer of E!'s "Fashion Police" but she and her world famous mother are in production on Season 3 of their reality show "Joan and Melissa." And she's a single mom raising an 11-year-old son.
So it's hard to believe that she had time to launch her own fashion line for Zappos. In a recent exclusive interview, Rivers talked about the status of her fashion empire as it goes into its second season.
Melissa Rivers Talks About the Global Reach of Fashion
An L.A. based fashionista herself, Rivers explained how the world of haute couture has been making its way around the globe. "Every year there was Milan and then Paris and then New York became big and then London. And as we live in this 24-hour media culture now, people see many more images of fashion and it just spread."
She gave a nod to the legitimizing of design in even more exotic locales, saying, "There's amazing, quality fashion everywhere. Now Russia seems to be having all these big fashion shows and Japan. It's really become such a globalized industry. You just look at any of the magazines now and they all have regular features on what are favorites in other countries."
Rivers Personally Prefers American Designers
As for River's her personal tastes have always stayed a little bit closer to home. She confessed, "I've always been a huge supporter and very comfortable with and drawn to style-wise American. Your Michael Kors, Calvin Klein, Donna Karan, Carolina Herrera, Ralph Lauren - that's always been what works best for me. When he was still working more, Richard Tyler. That's always what ends up drawing my eye."
Still when she likes to get a little wilder with her fashion sense, she looks across the pond. She acknowledged, "For funkiness I love London. For ornate, the French and the Italians. For movie star glamour you can't beat the Italians. For hardcore chic, of course, it's the French."
Los Angeles Fashion Is Finally Being Recognized
But Rivers is also a big supporter of encouraging design in her own backyard. On Tuesday, October 16th, she will serve as host of All Aboard… L.A.'s Fashion Platform. The L.A. Fashion Week event is sponsored by Fashion Business Inc. (F.B.I.), an organization that supports local designers through education.
River's explained that she's happy to see talent being nurtured so close to home, "I've always been a fan of L.A. Fashion Week. We do have some amazing designers based here that I do sometimes feel are a little overlooked… Richard Tyler was here. And you've got all these great costumers like Bob Mackie and Jenni Kayne. You have all these fantastic people out here who do cross into New York and all over the world. But I love the fact that the stigma of L.A. fashion is really virtually gone now."
As for her own fashion footprint, Rivers is excited about her new Zappos collection. She described her newest collection, "It's classic with a modern edge. It's incredibly wearable. Every item in the line, except for maybe two or three, can serve many purposes in your life. I wanted something that I would wear. It's all under $100 but I'm a stickler for quality. If something's inexpensive, it shouldn't feel or look inexpensive."
Check out Melissa River's fashion line at Zappos.com. Tune in to "Fashion Police" on Friday nights at 10 p.m. EST/9 p.m. Central on E! Keep an eye out for "Joan and Melissa: Joan Knows Best?" when it returns in 2013 on WE tv. And if you're in Los Angeles support the All Aboard… LA's Fashion Platform event.
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