Jennifer Lopez Shuts Down Clothing Line

Us Magazine - June 25, 2009 6:51 AM PDT
Story photo: Jennifer Lopez Shuts Down Clothing LineJennifer Lopez attends the special event promoting Japanese bag maker Samantha Thavasa's new bag collection on March 29, 2009 in Tokyo, Japan. Jun Sato/WireImage.comUs Magazine
Jennifer Lopez's clothing career hasn't been so sweet.

See photos of other stars who love fashion.

The actress-turned-designer is shutting down her Sweetface line, according to Women's Wear Daily.

After she launched the contemporary sportswear brand in 2003, the line will halt production with the spring 2009 collection, which is currently in stores. Still, Lopez -- who still has her flagship line, JLO by Jennifer Lopez -- plans to resurrect the brand at some point in the future.

See photos of Jennifer Lopez's post-baby body!

"In light of new company strategies, we have decided to put the Sweetface line on hiatus while we prepare to reintroduce the brand in the near future with new messaging points and an entirely new fashion point of view," the company said in a statement.

Lopez isn't the only star who has had to pull the plug on her fashion line. Mandy Moore and Lauren Conrad also recently announced they were putting their collections on hiatus.

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comments 1-10 of 15  |< newest · < newer · older > · oldest >|  hide comments · post a comment
  • Mubarak
    jlo i know who you are jenni i love please jlo you have an enemy jlo pls i want you to till kia truth you dont no me but as the end you will now me remember me
    report abuseposted October 2, 2009 5:35 AM PDT
  • Mubarak
    jlo i know who you are jenni i love please jlo you have an enemy jlo pls i want you to till kia truth you dont no me but as the end you will now me remember me
    report abuseposted October 2, 2009 5:35 AM PDT
  • Tatiana M
    JLoHowLoCanYouGo......your clothes fall apart in the m.washer..your first perfume affended male &female snifters..and you have a hiGher than thou way with staff & people. Your not JLO..your jennifer who doesnt look to the poor, or middleclass...since you so called arrived. You have been so busy to get to the top..you forgot to be reaL!!!!!!!!!!!!!!!!!!
    report abuseposted August 4, 2009 6:29 PM PDT
  • Tatiana M
    JLoHowLoCanYouGo......your clothes fall apart in the m.washer..your first perfume affended male &female snifters..and you have a hiGher than thou way with staff & people. Your not JLO..your jennifer who doesnt look to the poor, or middleclass...since you so called arrived. You have been so busy to get to the top..you forgot to be reaL!!!!!!!!!!!!!!!!!!
    report abuseposted August 4, 2009 6:29 PM PDT
  • c.Lo from Philly!
    Even if she shuts Sweetface down doesn't mean that she won't reopen it and bring something else that's hot back! All Signers LIVE for Jennifer Lopez. She makes ANYTHING look good. Give her a Paper Bag Dress and Heals and She will make it an ICON! People need to stop hating on Jennifer Lopez. People need to stop naming her "j.lo" because that's not
    report abuseposted July 13, 2009 12:21 PM PDT
  • WANDAS
    so sad to here about the clothing line but what about the restaurant will it close to
    report abuseposted July 8, 2009 11:00 PM PDT
  • joyce
    I hope Jennifer Lopez fails in everything she does-she uses fur live and awake animals. View the FUR TRADE VIDEOS on YOU TUBE and you make a decision as to whether you want to support this MURDERING PIECE OF TRASH. jennifer lopez, you will rot in hell for what you allow for your clothing line. People just watch the videos! You will never look at fur the same way again, I PROMISE!
    report abuseposted July 8, 2009 8:38 PM PDT
  • Dollars
    Hi JLo! My name is Empress.I"m 18 years old and I'm from Trinidad.Fasion designing is my hobby.I have nothing to do all day long so I paint and design.I've saw some of your designs and I think they're original.If you really love fashion the way I do send me an emil address and I show you some of my ideas. Bye.
    report abuseposted July 5, 2009 7:12 AM PDT
  • PatriciaM
    VERY GOOD
    report abuseposted June 28, 2009 11:41 AM PDT
  • Albert
    She didn't "shut down" anything. The crap wasn't selling and the company is cutting its loses.
    report abuseposted June 28, 2009 8:58 AM PDT
comments 1-10 of 15  |< newest · < newer · older > · oldest >| 

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