30 minutes ago 2009-11-08T01:12:58-08:00
David Beckham's Armani underwear campaign, the soccer star reveals Autumn/Winter Armani underwear campaign at Selfridges on June 11, 2009 in London Getty/ArmaniAccess Hollywood
LOS ANGELES, Calif. -- David Beckham has people cheering for him - but he's not on the field and he's not wearing all of his clothes.
The British soccer sensation revealed his new Armani underwear campaign at Selfridges department store in London on Thursday.
VIEW THE PHOTOS: David Beckham
Thousands of fans gathered in front of the store to meet David and watch the unveiling of the racy photo, which adorns the front facade of the department store.
"David has a great sense of style and is an inspiring role model - this is what makes him the perfect partner for Emporio Armani underwear," Giorgio Armani said in a released statement. "I am very excited that David Beckham's new campaign image was unveiled exclusively in his home country and where better than at such an iconic retail destination as Selfridges."
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comments
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martha cwowreport abuseposted June 13, 2009 10:46 PM PDT
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Peta-Gaynice guy, needs a nice wife, Posh is not nice and soooooooo FAKEreport abuseposted June 11, 2009 4:38 PM PDT
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clouis872his pack look bigger than previous Armani adsreport abuseposted June 11, 2009 3:33 PM PDT
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TonyTigerI WANNA TAKE U FOR A "RIDE" LOL......report abuseposted June 11, 2009 12:39 PM PDT
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TonyTigerI WANNA TAKE U FOR A "RIDE" LOL......report abuseposted June 11, 2009 12:38 PM PDT
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TonyTigerI WANNA TAKE U FOR A "RIDE" LOL......report abuseposted June 11, 2009 12:38 PM PDT
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T WWow! He looks like this and Posh walks around frowing all the time....WHY?report abuseposted June 11, 2009 10:41 AM PDT
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DaphneYUMMY!report abuseposted June 11, 2009 9:22 AM PDT
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tammyc61350Now that's what I call eye candy.report abuseposted June 11, 2009 7:45 AM PDT
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Mary JoWOMG! All that needs to be said...report abuseposted June 11, 2009 7:39 AM PDT
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